(CNN) - A lost dog can be a stressful situation for any dog owner, but that's where "Finding Rover" comes in. It's a new app that helps find dogs using facial recognition.
"We don't charge anything, we don't sell anything, our goal is to save dog," John Polimeno, founder of Finding Rover said.
His app registers a dog's face and its owner's details.
So if Fido gets lost anyone can snap a picture, to reunite man and man's best friend.
"I think the statistics out there were that 9 million dogs were lost in the United States alone. And I think the numbers are like 30 percent to 40 percent make it home. We're going to change that," Polimeno said.
The technology behind the app cost millions of dollars to develop, but Polimeno hopes to monetise the service with ads.
The owner of Finding Rover is enthusiastic
"We've been out about a little over 90 days and we have a little over 32,000 downloads, and we've already found 170 dogs," Polimeno said.
And don't worry, if you lose your dog before you download the app, you can always upload a picture of your pooch after.
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